Increase revenues at the point-of-sale (POS). Digital signage at the point-of-purchase (POP) has been proven to effectively drive sales by displaying relevant and readily available product information. Similarly, retail digital signage can also be used as an effective wayfinding and crowd-control device. Because the point-of-purchase is oftentimes the point-of-decision, digital signage also acts as sales guiding tool, bridging the gap between retail browsers and retail buyers.
In addition, retail digital signage can be used to inform staff on customer information and product benefits, keeping them current on company offerings. With our web-based digital signage management system, retail and hospitality managers can place desired messages at the time and place they are needed most.